Level-up your fraud-fighting with Digital Trust & Safety

May is Level-up your fraud-fighting with Digital Trust & Safety Month, sponsored by Sift.


Leading the Digital Trust & Safety Transormation

eBook: Leading the Digital Trust & Safety Transformation

In today’s digital landscape, balancing user experience with customer safety has never been more important -- or more difficult. By surveying 500 employees responsible for fighting fraud, Sift found that 77% prioritize delivering a frictionless experience, but nearly as many say fraud prevention blocks this goal.

The answer isn’t additional fraud prevention. Businesses must adopt a Digital Trust & Safety approach, strategically aligning risk and revenue decisions supported by sophisticated processes and technology. How can you optimize your business strategies for the challenges and opportunities of the digital world? 


 Get the eBook

Reducing Chargebacks

Guide: Reduce losses by staying a step ahead of fraudsters

Lost revenue, unwanted fees, and monitoring programs — chargebacks hurt your bottom line and can jeopardize business goals. Stopping fraudsters using stolen payment information is crucial for long term success Sift analyzes over 16,000 signals to identify both good and bad users, with unparalleled accuracy powered by the largest global
network in the industry.

Read this one-pager to learn how to catch fraudulent users and their payments.


Get the Guide


Streamlining Manual Review

Guide: Less time on manual review, more time on growth

From high operational costs to poor customer experiences, excessive manual review can drain your resources and hurt your business’s reputation. How much more could your team accomplish if they had the time to focus on other tasks?

Download our one-pager to learn how the Sift global network of data analyzes over 16,000 signals to separate fraudulent and good users - leaving fewer cases in a gray area and less work for fraud analysts and managers alike.


Get the Guide

Hiring in Digital Trust & Safety

Hiring in Digital Trust & Safety

If you’re anything like Google, Facebook, Twitter, Patreon, and Airbnb, then you’ve probably thought about incorporating Digital Trust & Safety into your hiring plans. Unlike standard fraud and risk teams, Digital Trust & Safety professionals work cross-functionally to influence the whole product lifecycle. They’re stakeholders in any business decision that involves risk or revenue.

Digital Trust & Safety is a paradigm that encompasses your business’s mindset, processes, organizational structure, and technology. It empowers companies to balance revenue and risk decisions rather than siloing them. Running a business or a team with Digital Trust & Safety in mind requires more than just fraud prevention tools or a larger risk team. It’s a revolutionary approach that touches your whole business ecosystem.

If you’re on the fence about hiring in Digital Trust & Safety, here’s an analogy that might help...

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Sift Feature

How E-Commerce Companies Get Ahead with Digital Trust & Safety

We’re experiencing a revolution in how businesses approach risk and revenue. Companies of all sizes are hiring in Trust & Safety, from powerhouses like Amazon to up-and-comers like Getaround, HelloFresh, and Harry’s.

For most companies, growing the business is the number one goal. But growth often happens at the expense of customer experience. Many businesses invest in expensive, cumbersome anti-fraud infrastructure like rules-based systems, which create friction for honest users. As a result, they face high customer churn, high overhead, and the inability to scale.

That’s why businesses across all verticals are

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How the Digital Trust & Safety Deficit Impacts Your Business

How the Digital Trust & Safety Deficit Impacts Your Business

When customers shop online, they expect the best: a fast, safe, delightful buying journey. For businesses to succeed in the digital era, they must prioritize user experience. But companies are not equipped to deliver.

The roadblock starts with fraud and risk teams, which focus on fraud mitigation rather than fraud prevention. Fraud mitigation tactics like identity verification and rules-based systems introduce unnecessary friction to honest users, disrupting the all-important user experience. Companies’ ongoing failure to build proactive systems that fight fraud as it happens—and even before it happens—has created a Digital Trust & Safety deficit.

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How to level-up your fraud-fighting with Digital Trust & Safety

How to level-up your fraud fighting with Digital Trust & Safety

For most risk teams, the number one priority is preventing loss. Their organizational structures, tools, and processes are all designed with that goal in mind. That’s the core tenet of legacy fraud prevention: reducing risk rather than encouraging growth.

But here’s the problem: legacy fraud prevention systems kill growth. Rather than introducing friction to fraudsters, they introduce friction to customers. Moreover, rules-based systems and manual review teams focus on fraud mitigation instead of fraud prevention. Mitigation doesn’t scale—not when fraudsters are innovating faster than ever and customers are pushing for lightning-fast user experiences.

Leveling up requires...

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