Best Alternative Payment Solution
Optimal Payments, a global provider of online payment solutions, is a multiple award-winner at this year CNP Awards, nabbing Judges Choice honors in the Best Alternative Payments Solution category and the Customer Choice Award for Best Payment Service Provider.
The company’s NETELLER solution is a stored-value offering that enables consumers to make instant and secure payments over the Internet in a variety of sectors including entertainment, gaming, retail, financial services, travel, and digital content. Additionally, consumers can transfer money for free to family and friends through a global Money Transfer Service.
NETELLER recently introduced NETELLERGO, a flexible online checkout page that provides merchants with 100 percent indemnified alternative payments. Optimal Payments says this means a merchant never loses out to fraud anywhere around the world.
Merchants usually experience high conversion rates as customers only need an email and a password to pay. The company’s Merchant Showcase service allows merchants to attract existing customers to their site, run specific offers and appeal to customers that might not have been aware of those merchants previously.
This is all done in a coordinated, targeted manner in conjunction with the merchants. Merchants can set up a subscription plan, enroll a member and have charges applied against their NETELLER account at any interval without manual input, according to the company. To extend its reach, NETELLER now has a mobile website and launched NETELLER USA last year.
NETELLER and its associated services and products have experienced increased growth over the past year, according to the company. Customer signups to the program have jumped 178 percent year over year, and conversions have increased 217 percent since 2014, Optimal Payments says, noting that there were 826,000 customer contracts as of the end of last year.
Optimal Payments has over 700 employees in five offices in North America and Europe. Its portfolio consists of more than 10,000 clients, including many international brand name clients in over 200 countries and territories.